Web design trends are constantly changing, so it’s important to stay up-to-date on the latest trends. In 2023, there are some specific trends that will be worth your attention.
Whether you’re designing for a small company or a big brand, these trends will help you stand out and engage visitors. These trends are also great for your site’s SEO and conversion rates.
- More Social Proof
In 2023, web designers will continue to rely on social proof to build trust and credibility with customers. This can be through testimonials, customer reviews, or images from previous buyers.
This type of social proof is a great way to increase conversions and keep people engaged on your website. It can also help you make sure your products are popular and recognizable to potential customers.
This trend can be incorporated into a wide range of websites, from restaurants and event businesses to e-commerce sites. It can also help you showcase your company’s social responsibility and connect with customers who share the same ideals.
- Hoverable Iconography
In 2023, web designers will begin to include hover-triggered helper text above symbols where it’s needed to raise user trust. This helps eliminate all room for interpretation and ensures that all users can confidently interact with website content going forward.
This is especially important for websites that deal with sensitive information, such as medical conditions or privacy laws. Moreover, it also eliminates the possibility of misunderstanding for those with visual impairments.
Video posts have become a premium attention-grabber in the digital world, so it’s only natural that this will continue to be one of the most popular web design trends in 2023. However, you should be careful to use videos judiciously because they can slow down your site’s loading speed.
- Scrapbook Aesthetic
Whether you’re making a birthday album, family memory book, or wedding journal, scrapbooking is an easy and affordable way to capture your memories. You can add doodles, stamps, stickers, and other mementos to your pages for extra oomph.
Another great scrapbook idea is to use a photo grid to arrange different photos that follow the same theme, like birthdays or vacations. The negative space of the grid can make a big impact on the overall look and feel of the page.
One of the most popular scrapbooking supplies is washi tape, which can be used to create fun and colorful patterns on your pages. You can also use colored pens, such as Sharpies and Stabilo Fine Markers. Sticky notes are also a great way to document and keep important mementos in your scrapbook.
- Overlapping Text
The use of overlapping text on websites is a web design trend that many people are familiar with. It maximizes the space on a page and creates a visually pleasing feel to the website.
Moreover, it helps a user read a long piece of information without having to click on a link or scroll to the bottom of the page. This is especially useful for hand-held devices that have limited screen space.
The best way to avoid overlapping text is by using a consistent layout on the page, and by making sure that your fonts are easy to read. This can be done by choosing a font that is not too similar to other elements on the page.
- Typographic Layouts
Typographic layouts play an important role in establishing a strong visual hierarchy, providing a graphic balance to the design, and setting the tone for a website. This includes choosing the right fonts, size, and color.
A typographic layout will also help to ensure that your website’s text is organized and easy to read. It will also allow you to call attention to key information on your page.
In 2023, designers will be using bold and large fonts to get a message across. They will also be breaking traditional rules of typography to give their designs a bold and striking look.
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